Open A Store

Smallcakes Cupcakery and Creamery is one of the most talked about companies today. Smallcakes opened its doors in 2008 in Overland Park, Kansas and has since grown to more than 200 locations across the United States. Since opening, Smallcakes has added small batch cupcake-infused ice cream to the menu which has proven to be a successful addition to the brand. Our simple and mainstream stores yield low cost and high margins. We truly are an owner-driven company.

Real Estate

Help choosing a location and negotiating lease


Store Build-Out
Vendors & Equipment
Store Opening Support

Operations Support

Research & Development
Purchasing & Distribution

Ongoing Support

Grand Opening Services
Marketing & Public Relations
Creative Services and More

Here are the benefits of owning your very own Smallcakes:

  • $30k Branding Fee
  • Low 3% Royalty
  • Low Start up Capital
  • Small Retail Footprint
  • Full Portfolio of Branded Materials Available
  • Consistently recognized for excellence by many industry publications including Entrepreneur, QSR, and Restaurant News
  • Low Labor Cost
  • Smallcakes has over 300 cupcake and ice cream proprietary recipes
  • Great territories are available for both single and multi-unit stores
  • Owners get to design their own stores
  • Training and Support

The Buzz About Our Brand

Cupcake Wars

3 Seasons on Food Network’s Cupcake Wars

Business Insider

Voted #3 by Business Insider Magazine for Food Concepts Expanding Rapidly in 2015

The View

Episode of the hit TV show, The View…Whoopi’s Favorite Desserts


MTV Movie Award Celebrity Suite

USA Today

USA Today Voted Smallcakes the Best Place to Get a Cupcake


Buttercream Dreams Cookbook Released June 2015